The housing market always has moving parts, but this fall three factors are converging in a way that matters for both buyers and sellers across Central Florida: mortgage rates, seasonal timing, and political promises around affordability. Each one influences market sentiment, but together they crea

When it comes to real estate, some pricing strategies are timeless—but others need to shift with the market. This article focuses on the conditions we’re seeing in 2025, specifically here in Central Florida. Yes, there are universal truths in real estate pricing, but this market requires refined ta

If you're selling a home in Central Florida, it's smart to market not just locally — but to the growing number of out-of-state buyers relocating to Florida. Emphasize Florida-Specific Benefits Relocation buyers often look for: No state income tax Lower property taxes compared to N